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L’Oreal Paris Double Extend Mascara
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My roommate Brittany swears by L’Oreal Paris Double Extend Mascara. Honestly, I think it is one of the most bizarre mascaras I have ever come across. Its claim to fame is that it lengthens lashes, doesn’t clump, and can be removed with only warm water. Brittany says it lives up to all its promises, but you don’t have to take her word for it. She’s been kind enough to allow me to take pictures of her so I can show you how this mascara works, and you can be the judge.
SO WHAT’S WEIRD ABOUT IT?
L’Oreal Paris Double Extend mascara involves a patented “tubing” technology, which is very different from anything I’ve ever used before.
First, a base coat of white primer (which L’Oreal calls the “Fortifying Extender”) is applied. Here is Brittany applying her base coat:

A “Color Magnifier” topcoat follows the white base. This is where the “tubing” technology comes in: The topcoat creates a “tube” of extended color over the lashes. Here is Brittany applying the topcoat

This “tubing” lengthens the lashes, but doesn’t fully adhere to them. Because of this, warm water is strong enough to remove the mascara. It comes off shaped like a “tube.” The texture is slimy, but everything washes away easily. This is what it looks like while it’s being removed with warm water:


As you can see, the mascara doesn’t smear or run. It simply slides off of the lashes.
The product is different, there’s no doubt about that. Outside of the fact that it is easy to remove, the best thing about this mascara is that IT WORKS. See for yourself with these before and after pictures of Brittany’s eyelashes.
BEFORE:

AFTER:

Another cool thing about this product is that it still looks pretty good after it has been slept on. Brittany says that she often doesn’t even have to reapply it the next morning.
What? L’Oreal Paris Double Extend Mascara
Where to buy it? Most drugstores carry it! Also, it can be found on amazon.
Price? Around $8.99
In my opinion, L’Oreal Paris Double Extend Mascara is for worth trying because it’s cheap, doesn’t clump or smear, lengthens lashes and still looks nice the next day. But you can make your own judgments about the product. Do you think it’s too weird? Leave me a comment and let me know your thoughts!
xoxo,
Sarah
Your PJ
Hello from Russia!
Can I quote a post in your blog with the link to you?
by Does more expensive actually mean higher quality? « The Confessions of a Product Junkie
[...] Kiss Me Mascara vs. L’Oreal Paris Double Extend Mascara On my previous blog post about L’Oreal Paris Double Extend Mascara I received a comment from aaivory noting that Kiss Me Mascara by Blinc is a very similar product to [...]
[...] L’Oreal Paris – Double Extend Beauty Tubes Mascara. This is a fantastic mascara! It’s what I’m using at the moment (04/2010). My lashes go on for days when I use this mascara. Also, when you’re ready to take it off, it slides right off your lashes instead of smearing when you wash it off. In a previous post, I wrote a more detailed review of L’Oreal Paris Double Extend Mascara. [...]
by Drugstore vs Department Store Beauty Products (Part 1) « The Confessions of a Product Junkie
[...] money on mascara as I do, when there are so many great drugstore mascaras out there. For example: L’Oreal Paris Double Extend mascara and Mabelline Great Lash both work really well on most people’s [...]



Kiss Me Mascara is a very similar product. However, the initial base coat is not required and it costs more. I haven’t tried the L’Oreal product yet but I love the way the Kiss Me Mascara goes on. It makes my lashes look really silky and it doesn’t clump at all.